Lucas sells out to the Govt !!
Posted: Thu Mar 15, 2007 5:24 pm
WASHINGTON - Thirty years ago, in theaters near and far, far away, a movie opened the imaginations of millions, combining the magic of mythology and special effects to launch the "Star Wars" phenomenon.
The star of those films — the brave little robot R2-D2 — is about to take a turn collecting mail as the Postal Service and Lucasfilm Ltd. commemorate that movie launch.
The post office is wrapping mail collection boxes in some 200 cities nationwide in a special covering to look like R2-D2.
It's part of a promotion for a new stamp to be announced March 28, said Anita T. Bizzotto, the post office's chief marketing officer.
"It's a little teaser for the upcoming announcement and we decided to have a little fun with it," she said.
About 400 mailboxes will be covered to look like the stout droid. "When you look at a mailbox, the resemblance to R2-D2 is too good to pass up," Bizzotto said.
http://abclocal.go.com/kabc/story?secti ... id=5125094
The star of those films — the brave little robot R2-D2 — is about to take a turn collecting mail as the Postal Service and Lucasfilm Ltd. commemorate that movie launch.
The post office is wrapping mail collection boxes in some 200 cities nationwide in a special covering to look like R2-D2.
It's part of a promotion for a new stamp to be announced March 28, said Anita T. Bizzotto, the post office's chief marketing officer.
"It's a little teaser for the upcoming announcement and we decided to have a little fun with it," she said.
About 400 mailboxes will be covered to look like the stout droid. "When you look at a mailbox, the resemblance to R2-D2 is too good to pass up," Bizzotto said.
http://abclocal.go.com/kabc/story?secti ... id=5125094